Digital Marketing Strategist

Job Description

We are searching for a skilled Digital Marketing Strategist to join our vibrant team in Johannesburg. You'll be responsible for crafting and implementing effective digital marketing strategies that enhance our brand's online presence. The successful candidate will have prior experience in various digital marketing channels and a proven track record of successful campaigns.

Responsibilities

• Design and implement online marketing strategies that drive traffic.
• Coordinate with influencers and partnerships for brand awareness.
• Conduct market research to identify new opportunities.
• Evaluate and improve usability and user experience of digital assets.
• Ensure compliance with digital marketing regulations.
• Lead the digital team to achieve high-performance targets.
• Manage customer relationship through digital platforms.
• Foster relationships with key stakeholders and agencies.

Requirements

Education

• BSc/BA in Marketing or relevant field
• MBA or relevant professional qualification is a plus

Experience

• 5+ years of digital marketing experience, preferably in a corporate setting

Technical Skills

• Email Marketing
• Analytics Tools

Certifications

• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Familiarity with WordPress or similar CMS: Experience using content management systems for website updates.
• Understanding of UX/UI principles: Knowledge about user experience and interface design.

Benefits

• Comprehensive health benefits for employees
• Generous leave policies
• Professional development opportunities
• Employee wellness programs

Company Culture

• Growth Mindset: We promote continuous learning and provide opportunities for professional development.
• Work-Life Balance: We understand the importance of a healthy work-life balance and support our team in achieving it.