Social Media Growth Strategist

Job Description

We are on the lookout for a passionate Social Media Growth Strategist who can elevate our clients' online presence. You will design, implement, and manage social media strategies that drive engagement and growth across various platforms.

Responsibilities

• Create strategic social media content plans that resonate with target audiences.
• Analyze audience demographics and trends to tailor content effectively.
• Drive engagement through interactive and innovative social media strategies.
• Collaborate across teams to ensure brand consistency.
• Maintain an editorial calendar for social media posts and campaigns.
• Implement A/B testing to refine engagement techniques.
• Engage in proactive customer service strategies on social channels.
• Conduct regular audits of social media accounts to assess effectiveness.
• Coordinate with PR and marketing teams to cross-promote campaigns.
• Establish metrics for success and KPIs for social media initiatives.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree in Marketing is preferred

Experience

• 3+ years of experience managing social media platforms

Technical Skills

• SEO
• Video Editing

Soft Skills

• Time Management
• Adaptability

Certifications

• Facebook Blueprint Certification
• Google Ads Certification

Languages

• English: Fluent
• Afrikaans: Intermediate

Advantageous

• Understanding of Influencer Marketing: Experience in collaborating with influencers for brand promotion.
• Familiarity with E-commerce Strategies: Knowledge of e-commerce platforms and strategies for social media.

Benefits

• Comprehensive health benefits package
• Generous annual leave and public holidays
• Access to wellness programs and activities
• Flexible working hours and environments

Company Culture

• Continuous Learning: We support continuous learning and growth, providing resources and training for our team members.
• Work-Life Balance: We offer flexible working arrangements to ensure a healthy balance between work and personal life.
• Community Engagement: We value community engagement and encourage our employees to take part in local initiatives.