Content Marketer

Job Description

We are seeking a creative and results-driven Content Marketer to join our dynamic team in Bloemfontein. The ideal candidate will have experience in developing and executing content marketing strategies that enhance brand visibility and engage target audiences.

Responsibilities

• Oversee content production from conception to execution.
• Utilize analytics tools to track performance metrics.
• Gather feedback from stakeholders to refine content strategies.
• Develop multimedia content like videos and infographics.
• Ensure all content aligns with brand voice and guidelines.
• Train junior writers and interns on best practices.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree is advantageous

Experience

• 3+ years of experience in content marketing or copywriting

Technical Skills

• SEO
• Content Management Systems

Soft Skills

• Creativity
• Communication

Certifications

• Google Analytics Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with social media advertising: Familiarity with running paid campaigns on platforms like Facebook and Instagram.
• Graphic design skills: Ability to create visually appealing graphics for content enhancement.

Benefits

• Competitive salary and performance bonuses.
• Medical aid and wellness programs.
• Flexible working hours with remote work potential.
• Professional development opportunities.

Company Culture

• Teamwork: We value collaboration and teamwork to achieve shared goals.
• Innovation: Encouraging fresh ideas and approaches to stay ahead in the market.
• Diversity and Inclusion: We are dedicated to building a diverse workforce and fostering an inclusive environment.