Social Media Manager

Job Description

As a Social Media Manager based in Johannesburg, you will drive our social media strategy to enhance our brand's visibility and engagement. The ideal candidate will have a passion for storytelling and an understanding of various social media platforms. You will create, curate, and manage published content across all channels while analyzing performance metrics to optimize strategy.

Responsibilities

• Lead all social media marketing initiatives in Johannesburg.
• Draft and edit engaging and shareable content for various platforms.
• Plan and execute paid social media advertising campaigns.
• Measure and report on the success of campaigns and initiatives.
• Mentor junior team members on social media best practices.
• Collaborate on content strategy with the digital marketing team.
• Design and implement community-building initiatives.
• Engage with industry events and represent the brand on social media.
• Assist in creating video content for social platforms.
• Develop strategic partnerships to enhance reach and engagement.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is a plus

Experience

• 5+ years of experience in managing social media for brands

Technical Skills

• Social Media Advertising
• SEO Basics

Soft Skills

• Strategic Thinking
• Adaptability

Certifications

• Facebook Blueprint Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with Canva or similar tools: Proficient in using design tools to create graphics for social media.
• Knowledge of social media trends: Staying updated on the latest trends to keep content relevant and engaging.

Benefits

• Health and dental insurance fully covered
• Flexible hours with remote work capabilities
• Generous annual leave and paid time off
• Supported professional growth and learning initiatives

Company Culture

• Work-Life Balance: We prioritize work-life balance to create a sustainable and healthy work environment.
• Diversity and Inclusion: Our diverse team brings unique perspectives that enhance our business creativity.
• Goal-Oriented Culture: We focus on achieving results while maintaining a supportive team atmosphere.