SEO Specialist

Job Description

We are seeking an experienced SEO Specialist to enhance our online presence in Johannesburg. The ideal candidate should be adept at optimizing web pages for search engines, conducting keyword research, and implementing SEO best practices. You will play a pivotal role in driving organic traffic and improving our search rankings.

Responsibilities

• Develop and implement effective SEO strategies and campaigns.
• Conduct audits of the company's website and provide actionable insights.
• Improve website speed and usability to enhance SEO performance.
• Create backlink strategies to increase domain authority.
• Utilize SEO tools to analyze website performance and improve rankings.
• Work with the paid search team to ensure SEM and SEO alignment.

Requirements

Education

• Master's degree in Marketing or related field is an advantage

Experience

• 3+ years of experience in SEO and digital marketing with a strong focus on content optimization

Technical Skills

• Keyword Research
• Competitive Analysis

Soft Skills

• Detail-oriented
• Project Management

Certifications

• Advanced SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience with Google Search Console: Proficiency in using Google Search Console for SEO performance monitoring.
• Knowledge of local SEO strategies: Familiarity with optimizing for local search results.

Benefits

• Comprehensive health insurance plan
• Retirement savings plan
• Flexible work schedule
• Opportunities for professional development

Company Culture

• Innovation: We prioritize innovative thinking and creativity in all our projects.
• Team Collaboration: Our team thrives on collaboration, creating an environment that fosters success.
• Continuous Improvement: We believe in ongoing development and continuous learning for all employees.