SEO Specialist

Job Description

We are seeking an experienced SEO Specialist to enhance our online presence in Johannesburg. The ideal candidate should be adept at optimizing web pages for search engines, conducting keyword research, and implementing SEO best practices. You will play a pivotal role in driving organic traffic and improving our search rankings.

Responsibilities

• Monitor competitor SEO tactics and report findings.
• Guide the marketing team on SEO execution in campaigns.
• Analyze key metrics and prepare performance reports.
• Collaborate with IT developers to ensure on-site SEO best practices.
• Train staff on SEO best practices and strategies.

Requirements

Education

• Master's degree in Marketing or related field is an advantage

Experience

• 3+ years of experience in SEO and digital marketing with a strong focus on content optimization

Technical Skills

• Keyword Research
• Competitive Analysis

Soft Skills

• Detail-oriented
• Project Management

Certifications

• Advanced SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience with Google Search Console: Proficiency in using Google Search Console for SEO performance monitoring.
• Knowledge of local SEO strategies: Familiarity with optimizing for local search results.

Benefits

• Health, dental, and vision coverage
• Retirement savings with employer matching
• Work-life balance initiatives
• Ongoing training and education support

Company Culture

• Diversity and Inclusion: We are committed to creating a diverse and inclusive workforce.
• Work-Life Balance: We promote a healthy work-life balance for all employees.
• Employee Well-being: Our employees' well-being is our priority, with resources for mental health and wellness.