Social Media Manager

Job Description

We are seeking a talented Social Media Manager who is passionate about connecting brands with their audience. In this role, you'll develop and implement social media strategies across various platforms, crafting engaging content to enhance brand visibility. You’ll monitor, analyze, and report on the performance of social media campaigns to develop insights for future initiatives.

Responsibilities

• Manage and optimize social media campaigns for paid advertisements.
• Create and maintain a content calendar for strategic planning.
• Utilize social listening tools to gauge audience sentiment and brand perception.
• Collaborate with designers on visual content to enhance marketing materials.
• Organize and promote online events to boost brand engagement.
• Train and mentor junior team members on social media best practices.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is a plus

Experience

• 3+ years of experience leading social media campaigns

Technical Skills

• SEO Knowledge
• Email Marketing
• Social Media Advertising

Soft Skills

• Analytical Thinking
• Adaptability

Certifications

• Google Analytics Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Knowledge of current digital marketing trends: Ability to navigate and leverage the latest trends to keep the brand relevant.
• Experience with analytics tools: Familiarity with tools like Google Analytics or Hootsuite Insights.

Benefits

• Comprehensive benefits package including medical aid
• Generous leave entitlements
• Employee discounts on services
• Access to training and learning resources

Company Culture

• Continuous Learning: We support continuous learning and provide resources for professional growth.
• Work-Life Balance: We encourage a healthy work-life balance to promote employee well-being.