Digital Marketing Coordinator

Job Description

As a Digital Marketing Coordinator, you'll play a crucial role in crafting and executing marketing strategies that engage and convert. Your creativity and analytical skills will drive campaigns across various digital platforms to promote brand awareness and generate leads.

Responsibilities

• Design and implement comprehensive marketing strategies.
• Analyze web traffic and monitor social media engagement.
• Assist in content creation for blogs, social media, and websites.
• Collaborate with the analytics team to improve performance metrics.
• Foster relationships with industry influencers to promote the brand.
• Manage project timelines and coordinate tasks across teams.
• Evaluate customer feedback to enhance marketing strategies.
• Utilize CRM tools to manage leads and customer interactions.
• Assist in executing promotional campaigns for special events.

Requirements

Education

• Bachelor's degree in Marketing or Communications
• Master's degree is an advantage

Experience

• 3+ years of experience in the digital marketing field

Technical Skills

• PPC Advertising
• Content Marketing

Soft Skills

• Analytical Thinking
• Team Collaboration

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Experience with Marketing Automation tools: Familiarity with automated marketing campaigns for efficiency.
• Basic Graphic Design skills: Ability to create simple graphics and content for online use.

Benefits

• Comprehensive healthcare benefits
• Annual performance bonuses
• Opportunities for professional growth
• Company-sponsored events and outings

Company Culture

• Continuous Learning: We believe in continuous improvement and provide opportunities for learning.
• Respectful Environment: We foster a respectful environment where every voice matters.
• Social Responsibility: Our organization believes in giving back to the community.