Social Media Manager

Job Description

Join our team as a Social Media Manager, where you will drive our social media initiatives in Port Elizabeth. This role requires expertise in content creation and analytics, as you'll be responsible for building relationships with online communities and harnessing trends to boost engagement and brand visibility.

Responsibilities

• Develop, implement, and manage social media strategy across various platforms.
• Create tailored content that resonates with diverse audiences.
• Monitor, analyze, and report on social media performance metrics.
• Engage with followers and respond to comments and messages in a timely manner.
• Collaborate with marketing and design teams to ensure brand consistency.
• Stay up-to-date with the latest social media best practices and technologies.
• Manage social media advertising campaigns to increase reach and engagement.
• Conduct competitor analysis to identify trends and opportunities.
• Create and manage a social media calendar to organize posting schedules.
• Assist in the development of brand storytelling through social media.
• Train and mentor junior social media staff and interns.
• Build and foster relationships with influencers and partners.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Relevant certifications in Digital Marketing or Social Media Management preferred

Experience

• 3+ years of experience in social media management or digital marketing

Technical Skills

• Social Media Platforms
• Content Creation
• Analytics Tools
• SEO Best Practices

Soft Skills

• Creativity
• Communication
• Time Management

Languages

• English: Fluent
• Afrikaans: Conversational

Advantageous

• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite): Ability to create visually appealing content.
• Knowledge of social media advertising and targeting strategies: Experience in running targeted ad campaigns on social media.

Benefits

• Competitive salary package
• Health and wellness benefits
• Flexible working hours
• Opportunities for professional development

Company Culture

• Dynamic Environment: A vibrant workspace that encourages creativity and collaboration.
• Inclusive Culture: We embrace diversity and foster an environment where all voices are heard.
• Continuous Growth: We promote ongoing learning and development within our teams.