Digital Marketing Specialist

Job Description

We are seeking a Digital Marketing Specialist to join our energetic team in Durban. In this role, you will be responsible for developing and executing online marketing strategies to enhance our client's digital presence and engagement. The ideal candidate will have a solid understanding of various digital marketing channels, including SEO, PPC, and social media marketing.

Responsibilities

• Formulate and execute comprehensive digital marketing strategies.
• Report on campaign performance and ROI to stakeholders.
• Research and implement new trends in digital marketing.
• Work with designers to create visually appealing advertising material.
• Support the marketing team with administrative tasks as needed.

Requirements

Education

• Bachelor's degree in Marketing or Business Administration

Experience

• 4-6 years of experience with a focus on digital marketing strategies

Technical Skills

• Content Management Systems
• Web Analytics

Soft Skills

• Problem-solving
• Time Management

Languages

• English: Fluent

Advantageous

• Proficient in graphic design tools like Canva: Skills in design can enhance campaign effectiveness.
• Knowledge of local market trends: Understanding the South African market will be beneficial.

Benefits

• Subsidised health care plan.
• Flexible remote working options.
• Skills development programs.
• Social events and team-building activities.

Company Culture

• Learning: We believe in continuous learning, providing training and development opportunities for our employees.
• Work-life Balance: We promote a healthy work-life balance for our employees.