Market Research Analyst

Job Description

Join our dynamic team as a Market Research Analyst in Durban, where your analytical skills will help shape strategic insights across various industries. You will be responsible for conducting thorough market studies, analyzing trends, and providing recommendations to improve client outcomes.

Responsibilities

• Gather and analyse quantitative and qualitative research data.
• Prepare presentations summarizing research findings.
• Work cross-functionally with marketing and product development teams.
• Ensure timely delivery of project milestones.
• Respond to client inquiries regarding research methodologies.
• Maintain research databases and ensure timely updates.
• Assist in the development of marketing strategies based on insights.
• Evaluate the effectiveness of marketing campaigns using analytical tools.
• Support the onboarding of new clients through market education.
• Stay updated with market research technologies and methodologies.

Requirements

Education

• Bachelor's degree in Statistics, Economics, or related field
• Master's degree in a relevant discipline is advantageous

Experience

• 2+ years of experience in a similar analytical role

Technical Skills

• Data Analysis Software
• Survey Design

Soft Skills

• Teamwork
• Presentation Skills

Languages

• English: Fluent

Advantageous

• Knowledge of digital marketing trends: Understanding of how digital marketing affects market trends.
• Experience in B2B market research: Background in conducting research for B2B industries is preferred.

Benefits

• Generous leave policy
• Performance-related bonuses
• Support for professional development
• Fun team-building activities

Company Culture

• Continuous Growth: We prioritize continuous learning and development for all employees.
• Work-Life Balance: We promote a healthy work-life balance to enhance employee well-being.
• Community Engagement: We actively engage with the local community through outreach programs.