Digital Marketing Specialist

Job Description

Are you a passionate Digital Marketing Specialist? We're seeking someone to help us elevate our digital marketing efforts in Pretoria. You'll be responsible for managing PPC campaigns, crafting engaging content, and utilizing analytics to drive strategic marketing decisions. If you thrive in a fast-paced environment and love creativity, we want to hear from you!

Responsibilities

• Leverage SEO best practices to enhance website performance.
• Monitor PPC budgets and optimize campaigns for maximum ROI.
• Produce and distribute engaging content across various channels.
• Conduct market research to identify new opportunities.
• Prepare performance reports and recommend improvements.

Requirements

Education

• Bachelor's degree in Marketing or Business Administration
• Diploma in Digital Marketing is advantageous

Experience

• 3-5 years in a digital marketing role

Technical Skills

• Content Management Systems (CMS)
• Email Marketing

Soft Skills

• Team Player
• Analytical Skills

Certifications

• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with video marketing: Knowledge in producing video content for social media.
• Familiarity with A/B testing: Experience with optimizing campaigns through A/B testing.

Benefits

• Full health insurance coverage
• Employee wellness programs
• Paid time off and holidays
• Work-life balance initiatives

Company Culture

• Growth Mindset: We support continuous learning and growth for all employees.
• Respect and Integrity: We believe in treating everyone with respect while maintaining integrity in our work.
• Customer Focus: Our customers are at the heart of our mission, and we strive to deliver the best for them.