SEO Specialist

Job Description

As an SEO Specialist, you will play a key role in our digital marketing efforts. Your responsibilities will include optimizing content, performing SEO audits, and working closely with our design and content teams to ensure alignment with best practices. A passion for staying updated on SEO trends and search engine algorithms is essential.

Responsibilities

• Lead on-page and off-page optimization efforts across multiple digital platforms.
• Drive organic traffic growth through strategic SEO initiatives.
• Analyze competitors’ SEO strategies and leverage findings.
• Conduct A/B testing to improve landing pages and user experience.
• Collaborate with social media and PPC teams to align strategies.
• Prepare detailed reports on keyword rankings, traffic patterns, and conversion metrics.
• Provide training for internal team members on SEO best practices.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• 3+ years of experience in SEO and digital marketing

Technical Skills

• SEO Tools
• HTML/CSS

Soft Skills

• Attention to detail
• Analytical skills

Languages

• English: Fluent

Advantageous

• Experience with Google Ads and PPC campaigns: Understanding of how PPC impacts SEO and overall marketing strategy.
• Familiarity with social media platforms: Ability to leverage social media channels for SEO benefits.

Benefits

• Competitive salary package
• Health and wellness benefits
• Flexible work hours
• Opportunities for professional development

Company Culture

• Collaboration: We value collaborative efforts and encourage team input.
• Innovation: Encouraging creativity and out-of-the-box thinking.
• Work-life balance: We strive to maintain a balanced work environment where employees can thrive.