Content Marketing Specialist

Port Elizabeth Full-time R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Join us as a Content Marketing Specialist where you will oversee content initiatives to attract and engage audiences. You will be responsible for creating, curating, and managing all published content, ensuring consistent brand messaging.

Responsibilities

  • Craft compelling stories that align with brand messaging for multiple digital channels.
  • Work with the marketing team to execute campaigns that drive engagement and conversions.
  • Analyze traffic and engagement data to continuously refine content strategies.
  • Develop partnerships with influencers and bloggers to expand content reach.
  • Manage the company's social media presence, ensuring content is regularly updated and engaging.
  • Conduct audience research to tailor content to specific demographics.
  • Foster relationships with external vendors for content production and distribution.

Requirements

Education
  • Degree in Digital Marketing or related field
Experience
  • 4+ years in digital marketing or content creation roles
Technical Skills
  • Copywriting
  • Social Media Management
Soft Skills
  • Time Management
  • Adaptability
Languages
  • English: Fluent

Advantageous

  • Video Content Experience: Experience in creating video content for platforms such as YouTube and Instagram.
  • Email Marketing Experience: Proficiency in creating and managing email marketing campaigns.

Benefits

  • Comprehensive health insurance
  • Annual performance bonus
  • Generous leave policy
  • Learning and development opportunities

Company Culture

  • Growth & Development: We provide our team members with opportunities for professional growth and continuous learning.
  • Work-Life Balance: We support a healthy work-life balance to enhance employee satisfaction.
  • Community Involvement: We encourage our employees to engage with the community and give back.
Status: Open