Digital Marketing Planner

Cape Town FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

As a Digital Marketing Planner, you will be pivotal in shaping our online presence. You'll devise effective marketing strategies, leveraging analytics and trends to target specific audiences. The ideal candidate possesses a strong understanding of SEO, social media marketing, and digital campaign execution.

Responsibilities

  • Research and analyze competitors and market trends.
  • Build and manage landing pages to capture leads.
  • Optimize web traffic through paid advertising channels.
  • Collaborate with sales teams to align strategies.
  • Assess customer engagement and adapt strategies accordingly.
  • Monitor social media engagement and respond to inquiries.
  • Create compelling written and visual content for campaigns.
  • Develop strategic partnerships to enhance marketing efforts.
  • Ensure brand consistency across all platforms.
  • Attend industry events to network and promote the brand.

Requirements

Education
  • Bachelor's degree in Digital Marketing or related field
  • Master's degree in Digital Marketing is preferred
Experience
  • 5+ years of relevant experience in digital marketing roles
Technical Skills
  • PPC Advertising
  • Email Marketing
  • CRM Software
Soft Skills
  • Project Management
  • Negotiation Skills
Languages
  • English: Fluent

Advantageous

  • Knowledge of E-commerce Platforms: Experience with e-commerce marketing strategies.
  • Understanding of UX/UI Principles: Ability to design marketing strategies that enhance user experience.

Benefits

  • Comprehensive health coverage
  • Generous annual leave policy
  • Professional training budget
  • Work-from-home options

Company Culture

  • Continuous Improvement: We focus on continuous learning and professional growth for all our team members.
  • Work-Life Balance: We encourage a healthy balance between work commitments and personal life.
  • Collaborative Culture: Our culture promotes open communication and collaboration across all levels.
Status: Closed