Product Marketing Manager

Job Description

We are seeking a dynamic Product Marketing Manager to lead our marketing initiatives in Johannesburg. You will be responsible for developing and executing product marketing strategies to drive market growth, brand awareness, and customer engagement.

Responsibilities

• Be the voice of the customer during product development to enhance market fit.
• Utilize analytics tools to gauge the effectiveness of marketing initiatives.
• Stay updated on industry best practices to continuously improve marketing efforts.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field
• Master's degree is a plus

Experience

• 5+ years of experience in product marketing or related roles

Technical Skills

• Market Analysis
• Digital Marketing
• Product Positioning

Soft Skills

• Communication
• Team Leadership

Certifications

• Certified Product Marketing Manager (CPMM)
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with product analytics tools: Familiarity with tools for tracking product performance metrics.
• Basic understanding of UX/UI principles: Knowledge of user experience design principles and best practices.

Benefits

• Competitive salary and performance-based bonuses
• Health, dental, and vision insurance
• Paid time off and flexible working hours
• Opportunities for professional development

Company Culture

• Collaboration: We value teamwork and collaboration across all levels of the organization.
• Innovation: Our culture fosters creativity and innovation to drive business results.
• Diversity and Inclusion: We are committed to building a diverse workforce and creating an inclusive environment.