SEO Specialist

Job Description

Seeking an experienced SEO Specialist to take charge of our digital marketing strategies in Port Elizabeth. This position offers the opportunity to develop SEO plans, lead keyword research efforts, and collaborate with content creators to increase website visibility and user engagement.

Responsibilities

• Design and execute on-page and off-page SEO strategies.
• Utilize SEO tools and analytics to track and improve rankings.
• Collaborate with web developers and designers to ensure SEO best practices.
• Conduct market research to create target SEO strategies.
• Implement link building strategies to enhance domain authority.
• Educate staff on SEO best practices and assist in training.
• Provide ongoing measurement and reporting on the effectiveness of SEO campaigns.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or similar field

Experience

• 3+ years of experience in SEO or digital marketing

Technical Skills

• Google Analytics
• SEO Tools
• HTML and CSS

Soft Skills

• Analytical thinking
• Communication

Certifications

• Google Analytics Certified
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns: Understanding of Pay-Per-Click strategies and implementations.
• Familiarity with content management systems: Experience working with CMS platforms like WordPress.

Benefits

• Competitive salary package
• Health and wellness programs
• Flexible working hours
• Opportunities for professional development

Company Culture

• Innovative Environment: We foster a creative space that encourages free-thinking and innovation.
• Team Spirit: Our team values collaboration and mutual support.