Digital Marketing Specialist

Cape Town FULL TIME R20,000 - R30,000 / Month
(R240,000 - R360,000 / Year)

Job Description

We are seeking a passionate Digital Marketing Specialist to elevate our client's online presence through strategic campaigns. Your role will involve developing, implementing, and managing marketing campaigns across various digital channels.

Responsibilities

  • Create and execute digital marketing strategies that drive traffic and conversion.
  • Monitor, report, and analyze web analytics and marketing metrics.
  • Collaborate with cross-functional teams to ensure alignment with business goals.
  • Manage PPC campaigns and optimize for maximum ROI.
  • Build and maintain active online communities around our brands.

Requirements

Education
  • Bachelor's degree in Business or related field
Experience
  • 5+ years of experience in digital marketing or advertising
Technical Skills
  • Social Media Management
  • Content Marketing
Soft Skills
  • Team Leadership
  • Analytical Skills
Certifications
  • Facebook Blueprint Certification
  • Digital Marketing Institute Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with CRM software: Experience with Salesforce or HubSpot.
  • Understanding of PPC campaigns: Knowledge of Google Ads and paid search strategies.

Benefits

  • Medical aid and employee wellness programs
  • Performance bonuses and profit-sharing
  • Flexible working hours
  • Opportunities for professional development

Company Culture

  • Open Communication: We promote an open-door policy and welcome new ideas.
  • Creativity and Innovation: We encourage creative thinking and innovation in our marketing strategies.
  • Work-Life Balance: We believe in maintaining a healthy balance between work and personal life.
Status: Open