Digital Marketing Specialist

Cape Town FULL TIME R20,000 - R30,000 / Month
(R240,000 - R360,000 / Year)

Job Description

We are seeking a passionate Digital Marketing Specialist to elevate our client's online presence through strategic campaigns. Your role will involve developing, implementing, and managing marketing campaigns across various digital channels.

Responsibilities

  • Drive the planning and execution of marketing initiatives across digital platforms.
  • Enhance social media presence and update content regularly.
  • Conduct A/B testing to test the effectiveness of different marketing strategies.
  • Manage email marketing campaigns, crafting compelling copy to engage clients.
  • Build a strong online presence through content creation and strategic outreach.

Requirements

Education
  • Bachelor's degree in Business or related field
Experience
  • 5+ years of experience in digital marketing or advertising
Technical Skills
  • Social Media Management
  • Content Marketing
Soft Skills
  • Team Leadership
  • Analytical Skills
Certifications
  • Facebook Blueprint Certification
  • Digital Marketing Institute Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with CRM software: Experience with Salesforce or HubSpot.
  • Understanding of PPC campaigns: Knowledge of Google Ads and paid search strategies.

Benefits

  • Comprehensive health benefits
  • Annual leave and public holidays
  • Employee discounts on services
  • Support for ongoing education and training

Company Culture

  • Team Collaboration: Collaboration and teamwork are at the heart of our success.
  • Diversity in the Workplace: We embrace diversity and create an inclusive workplace for all.
  • Continuous Learning: Supporting ongoing learning and growth is a core value of our culture.
Status: Open