Digital Marketing Specialist

Job Description

Join our team as a Digital Marketing Specialist in Pretoria! We're looking for someone with a passion for digital marketing, who can manage strategies across multiple channels. You'll be responsible for content creation, social media management, and data analysis to drive our marketing efforts.

Responsibilities

• Design and execute comprehensive digital marketing strategies.
• Analyse web traffic metrics to enhance user experience.
• Create compelling marketing collateral and presentations.
• Collaborate with design teams to produce engaging visuals.
• Assist in the development of the marketing budget.
• Stay updated with the latest digital marketing trends and technologies.
• Provide recommendations for website improvements based on analytics.
• Develop and manage an editorial calendar for content creation.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a related field
• Postgraduate qualifications are advantageous

Experience

• Minimum of 3 years of experience in digital marketing

Technical Skills

• SEO
• Google Analytics
• Social Media Marketing
• Content Management Systems

Soft Skills

• Analytical Mindset
• Communication Skills
• Creativity
• Project Management

Certifications

• Google Ads Certification
• Facebook Blueprint Certification

Languages

• English: Fluent