Social Media Content Manager

Job Description

We are seeking a dynamic Social Media Content Manager to lead our social media initiatives in Cape Town. This role involves creating engaging content, managing social media campaigns, and driving community engagement. The ideal candidate will have a strong understanding of social media trends, excellent communication skills, and a passion for storytelling.

Responsibilities

• Lead the development of creative and engaging content aimed at target audiences.
• Identify key performance indicators (KPIs) to measure success.
• Create social media guidelines and maintain brand consistency.
• Work with influencers and other brands for collaborations.
• Manage the social media calendar and schedules.
• Coordinate graphic design and video content for campaigns.
• Engage in crisis management with proactive communication strategies.
• Prepare detailed monthly reports on social media performance and user engagement.
• Train team members on best practices for social media management.

Requirements

Education

• Bachelor's degree in Journalism, Marketing, or a related field
• Advanced degrees preferred

Experience

• Minimum 5 years of relevant experience in content and social media management

Technical Skills

• Paid Advertising
• SEO Knowledge

Soft Skills

• Attention to Detail
• Project Management

Certifications

• Google Analytics Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Experience in influencer collaborations: Ability to identify and collaborate with influencers in relevant sectors.
• Familiarity with emerging social media platforms: Adeptness at using and promoting new social media channels.

Benefits

• Generous leave policies
• Annual performance bonuses
• Employee discounts on products
• Support for further education

Company Culture

• Growth Mindset: We promote continuous learning and personal development for all employees.
• Inclusivity: We are committed to an inclusive culture and celebrate diversity in all forms.