SEO Specialist

Job Description

We are on the lookout for a talented SEO Specialist to join our vibrant team in Cape Town. The successful candidate will be responsible for developing and implementing effective search engine optimization strategies to enhance our clients' online presence and drive organic traffic. You should be well-versed in SEO tools, keyword research, and content optimization.

Responsibilities

• Oversee the integration of SEO strategies with social media and content marketing efforts.
• Track and evaluate keyword rankings and optimize underperforming keywords.
• Prepare comprehensive SEO audits and present findings to stakeholders.
• Utilize A/B testing to refine SEO strategies for better results.
• Manage PPC campaigns in collaboration with the SEM team.

Requirements

Education

• Master's degree in Digital Marketing or a related field

Experience

• 5+ years of SEO experience with proven results

Technical Skills

• Advanced SEO Techniques
• Content Management Systems

Soft Skills

• Communication
• Project Management

Certifications

• HubSpot SEO Certification

Languages

• English: Fluent

Advantageous

• Experience with social media marketing: Knowledge of how social media impacts search engine rankings.
• Understanding of local SEO practices: Expertise in optimizing for local search results.

Benefits

• Comprehensive health insurance coverage
• Annual performance bonuses
• Paid time off and sick leave
• Access to in-house training programs

Company Culture

• Innovation: We foster a culture of creativity where innovative ideas are celebrated and nurtured.
• Work-Life Balance: We believe in maintaining a healthy work-life balance for all employees.
• Recognition: We regularly recognize and reward outstanding performance and contributions to the team.