Digital Marketing Specialist

Cape Town FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

As a Digital Marketing Specialist, you will innovate and execute comprehensive marketing strategies that align with our business objectives. You will manage various online campaigns and monitor their effectiveness across platforms.

Responsibilities

  • Plan and execute comprehensive digital marketing campaigns.
  • Engage with customers through social media and monitor user feedback.
  • Develop landing pages and optimize user experience for conversions.
  • Produce regular reports on key performance indicators for marketing efforts.
  • Collaborate with content creators to drive effective storytelling.
  • Identify and manage partnerships with relevant influencers.
  • Lead promotional campaigns across various digital channels.

Requirements

Education
  • Bachelor's degree in Marketing or equivalent experience
Experience
  • 3+ years of experience in digital marketing or related field
Technical Skills
  • SEO Optimization
  • Google Analytics
  • Content Management Systems
Soft Skills
  • Creative Thinking
  • Communication Skills
Certifications
  • Google Digital Garage Certification
  • HubSpot Content Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Experience with Email Marketing Tools: Familiarity with email automation platforms like MailChimp or Constant Contact.
  • Proficiency in Graphic Design: Basic graphic design skills to create appealing marketing materials.

Benefits

  • Health and wellness benefits including gym membership.
  • Flexible working hours to promote work-life balance.
  • Employee development programs for continuous learning.
  • Opportunity for remote work in certain conditions.

Company Culture

  • Team Collaboration: We foster a collaborative environment where every team member is valued and encouraged to contribute ideas.
  • Innovation Focus: Our culture promotes ingenuity and creative problem-solving.
  • Diversity and Inclusion: We are committed to building a diverse team and ensuring inclusivity at all levels.
Status: Open