SEO Consultant

Job Description

We are on the hunt for an experienced SEO Consultant who possesses a deep understanding of SEO best practices and analytics tools. You will drive our efforts in increasing website traffic through optimizing content and overseeing on-page and off-page SEO initiatives.

Responsibilities

• Create and manage link building strategies that comply with search engine guidelines.
• Analyze competitors’ strategies and identify gaps in our clients’ approaches.
• Optimize website architecture and navigation for better user experience and SEO performance.
• Work closely with web developers to ensure SEO best practices are incorporated into website builds.
• Train and educate team members and clients on SEO best practices and changes.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or relevant field

Experience

• 3-5 years of experience in SEO or digital marketing.

Technical Skills

• SEO Tools (e.g., Google Analytics, SEMrush)
• HTML/CSS
• Content Management Systems (CMS)

Soft Skills

• Analytical Thinking
• Communication Skills

Certifications

• Google Analytics Certification
• SEO Certification from a recognized institution

Languages

• English: Fluent

Advantageous

• Experience with PPC campaigns and SEM: Familiarity with managing PPC campaigns on platforms like Google Ads.
• Knowledge of social media marketing strategies: An understanding of how social media impacts SEO and traffic.