Social Media Coordinator

Job Description

We're on the lookout for a passionate Social Media Coordinator to join our energetic team in Cape Town. This role will focus on crafting compelling social media campaigns, developing content strategies, and engaging with our vibrant community across platforms.

Responsibilities

• Manage and maintain all social media channels, ensuring they reflect our brand's voice and values.
• Create visually appealing graphics and videos to support social media posts.
• Analyze engagement data and adjust strategies accordingly to improve performance.
• Drive audience engagement through interactive content such as polls, questions, and contests.
• Work with influencers and brand ambassadors to increase reach and credibility.
• Attend industry events and represent the company on social media platforms.
• Develop partnerships with relevant organizations for cross-promotion.
• Conduct regular audits of our social media presence and implement improvements.
• Assist with tracking and managing the social media budget.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of experience in managing social media campaigns

Technical Skills

• Social Media Strategy
• Graphic Design Software

Soft Skills

• Problem-solving
• Adaptability

Certifications

• Facebook Blueprint Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience in video content creation: Skills in producing and editing videos for social media platforms.
• Knowledge of social media advertising platforms: Familiarity with tools to execute and analyze paid campaigns.

Benefits

• Comprehensive medical aid coverage
• Up to 20 days of annual leave
• Flexible working arrangements
• Access to training and workshops

Company Culture

• Growth Mindset: We promote a growth mindset, encouraging our team members to learn, develop, and grow in their careers.
• Work-Life Balance: We value work-life balance and offer flexible working arrangements to facilitate this.
• Community Engagement: Our commitment to community engagement drives us to participate in local initiatives and support charitable causes.