SEO Specialist

Job Description

We are on the lookout for an enthusiastic SEO Specialist to join our dynamic team in Cape Town. You will play a key role in enhancing our clients’ online visibility and driving organic traffic to their websites. If you are passionate about SEO and have a knack for staying ahead of the latest trends and algorithm updates, we want to hear from you.

Responsibilities

• Develop and maintain an editorial calendar for continuous content updates.
• Optimize meta tags, headings, and images for enhanced SEO performance.
• Utilize Google Analytics and Search Console for insights and recommendations.
• Audit and rectify website issues affecting SEO performance.
• Create engaging and compelling content that meets SEO standards.
• Assist marketing teams with PPC strategy as needed.
• Evaluate website performance and suggest areas to enhance usability.

Requirements

Education

• Relevant degree in Digital Marketing or related field

Experience

• 2+ years of hands-on experience in SEO

Technical Skills

• CMS Platforms (e.g., WordPress, Shopify)
• Social Media Integration

Soft Skills

• Project Management
• Negotiation Skills

Certifications

• Moz SEO Essentials Certification

Languages

• English: Fluent

Advantageous

• Experience in conversion rate optimization.: Skills in A/B testing and improving user experiences for better conversion rates.
• Basic knowledge of Email Marketing.: Understanding of how email marketing complements SEO strategies.

Benefits

• Comprehensive health insurance plan.
• Retirement savings plan with company contribution.
• Employee training and development programs.
• Team-building events and outings.

Company Culture

• Diversity and Inclusion: We are committed to building a diverse team and promoting an inclusive work environment.
• Sustainability: We aim to minimize our environmental impact and support sustainable practices.
• Employee Wellbeing: We prioritize the health and wellbeing of our employees with various wellness initiatives.