SEO Specialist

Job Description

We are looking for an enthusiastic SEO Specialist to join our Cape Town office. Your expertise will help boost our online presence through effective optimization techniques, comprehensive market analysis, and ongoing management of SEO best practices. If you have a background in digital marketing and a passion for SEO, we want to hear from you!

Responsibilities

• Oversee the execution of comprehensive SEO plans across all platforms.
• Enhance the company's content marketing strategies through SEO.
• Track key performance indicators and report on success metrics.
• Develop and refine strategies in response to algorithm changes.
• Engage in continuous testing and optimization for SEO effectiveness.
• Work with site developers to improve site speed and mobile usability.
• Identify and implement opportunities for featured snippets and schema markup.
• Collaborate with designers to enhance UX/UI with SEO in mind.

Requirements

Education

• Bachelor's degree in a quantitative field such as Marketing or Business
• Master's degree preferred

Experience

• 4+ years of experience in SEO or digital marketing roles

Technical Skills

• Search Engine Algorithms
• Keyword Research Tools

Soft Skills

• Problem-solving
• Teamwork

Certifications

• HubSpot Inbound Marketing Certification
• Moz Certification in SEO

Languages

• English: Fluent

Advantageous

• Experience with content marketing strategies: Understanding of how to integrate SEO with content marketing effectively.
• Analytics and Reporting Skills: Proficiency in creating reports and insights from SEO data.

Benefits

• Comprehensive health benefits
• Remote work flexibility
• Training and development programs
• Social events and team gatherings

Company Culture

• Diversity and Inclusion: We are committed to fostering a diverse and inclusive workplace.
• Flexibility: We offer flexible working arrangements to support a balanced work-life approach.
• Support and Growth: We prioritize employee growth through ongoing support and training.