Social Media Marketing Manager

Job Description

We are seeking an enthusiastic Social Media Marketing Manager to spearhead our social media initiatives in Cape Town. The ideal candidate will have a profound understanding of various social media platforms and a proven track record in digital marketing.

Responsibilities

• Implement social media advertising campaigns and manage budgets.
• Coordinate with influencers and brand advocates to extend reach.
• Utilize A/B testing for content optimization and campaign effectiveness.
• Foster relationships with key media contacts to enhance brand storytelling.
• Develop crisis communication strategies for potential PR issues.
• Report directly to the Head of Marketing on progress and performance.

Requirements

Education

• Bachelor's degree in Marketing, Business Administration, or a similar field

Experience

• 5+ years of experience in a social media management role, preferably in an agency setting.

Technical Skills

• Digital Marketing Strategies
• SEO/SEM Knowledge

Soft Skills

• Organizational Skills
• Teamwork

Languages

• English: Fluent

Advantageous

• Knowledge of PPC advertising: Experience managing pay-per-click ad campaigns.
• Experience in video content creation: Ability to create engaging video content for social media platforms.

Benefits

• Generous leave policies including personal and parental leave
• Retirement savings plan with company contribution
• Employee wellness programs promoting work-life balance
• Team-building events and activities

Company Culture

• Continuous Improvement: We focus on ongoing development, providing training to enhance skills and growth opportunities.
• Work-Life Balance: We respect the importance of work-life balance and offer flexible work arrangements.
• Community Engagement: We encourage our employees to participate in community service and volunteer opportunities.