Social Media Manager

Job Description

We are seeking an experienced Social Media Manager to join our dynamic team in Johannesburg. The ideal candidate will possess a strong understanding of social media platforms and how to leverage them for brand growth. Key responsibilities include developing social media strategies, creating engaging content, and analyzing performance metrics to ensure maximum impact on audience engagement.

Responsibilities

• Design and implement targeted social media strategies to grow brand presence.
• Create and edit engaging multimedia content including images, videos, and graphics.
• Analyze social media trends and adjust strategies accordingly.
• Manage and allocate budget for social media advertising.
• Develop relationships with key influencers in the industry.
• Assist in crisis management communications on social channels.
• Ensure compliance with social media policies and regulations.
• Research and engage with relevant industry conversations and topics.
• Provide tactical recommendations based on performance data.

Requirements

Education

• Bachelor's degree in Marketing, Public Relations, or comparable field
• Postgraduate qualifications or certifications in social media marketing are advantageous

Experience

• 5+ years of experience in a social media or digital marketing role

Technical Skills

• Social Media Platforms
• Data Analysis

Soft Skills

• Adaptability

Certifications

• Hootsuite Social Marketing Certificate
• Social Media Marketing Mastery Certification

Languages

• English: Fluent

Advantageous

• Proficiency in video content creation: Experience producing video content for social platforms.
• Knowledge of influencer marketing: Ability to leverage influencers for brand reach and engagement.

Benefits

• Comprehensive medical aid coverage
• Remote work flexibility after probation
• Annual leave and paid time off
• Supportive work environment focused on growth

Company Culture

• Diversity and Inclusivity: We celebrate diversity and are committed to creating a workplace where everyone feels valued.
• Work-Life Balance: Our policies encourage a healthy work-life balance for all employees.