Digital Marketing Specialist

Job Description

We are seeking a skilled Digital Marketing Specialist to join our team in Cape Town. The ideal candidate will have a strong grasp of various digital marketing channels, including social media, email marketing, and SEO, and a passion for driving online engagement and collaboration.

Responsibilities

• Draft and schedule social media posts, responding to customer inquiries promptly.
• Coordinate digital advertising efforts across various platforms.
• Collaborate with content creators to produce high-quality marketing materials.
• Participate in brainstorming sessions for campaign ideas and strategies.
• Implement and monitor PPC campaigns to drive traffic and leads.
• Assist in the planning and execution of marketing events.

Requirements

Education

• Bachelor's degree in Business or Marketing

Experience

• 3+ years of relevant experience in digital marketing and strategy

Technical Skills

• Content Management Systems
• PPC Advertising

Soft Skills

• Teamwork
• Time Management

Certifications

• Digital Marketing Professional Certification

Languages

• English: Fluent

Advantageous

• Familiarity with video marketing strategies: Experience in creating and editing video content.
• A strong portfolio of digital campaigns.: Proven track record of successful digital marketing projects.

Benefits

• Comprehensive health insurance and wellness programs
• Annual performance bonuses based on results
• Work-from-home options available after probation
• Ongoing training and career advancement opportunities

Company Culture

• Diversity and Inclusion: We believe in a diverse workforce and encourage applications from all backgrounds.
• Work-Life Balance: We prioritize a healthy work-life balance and support our employees' well-being.
• Transparent Communication: Open and honest communication encourages trust and collaboration within our team.