Digital Marketing Specialist

Job Description

Join our innovative team as a Digital Marketing Specialist in Durban, where you will strategize and execute digital marketing campaigns that drive client engagement and lead generation. Your expertise will contribute to building a robust online presence and achieving measurable results.

Responsibilities

• Plan and execute digital marketing strategies to drive brand awareness.
• Optimize content for search engines and track performance.
• Use analytics tools to monitor campaigns and derive insights.
• Engage with social media platforms to enhance public perception.
• Collaborate with graphic designers to produce high-quality visual content.
• Stay updated on digital marketing trends and best practices.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field

Experience

• Minimum 3 years of experience in digital marketing

Technical Skills

• SEO
• Google Analytics
• Social Media Marketing

Soft Skills

• Communication
• Creativity

Languages

• English: Fluent
• Afrikaans: Conversational

Advantageous

• Google Ads Certification: Certification in Google Ads management and strategy.
• Experience with email marketing tools: Knowledge of platforms like MailChimp or similar.

Benefits

• Competitive salary with performance bonuses
• Health insurance
• Flexible work hours
• Opportunities for professional development

Company Culture

• Innovation: We encourage innovative thinking and creative solutions.
• Teamwork: Collaboration and support among team members is integral to our success.