Social Media Manager

Job Description

As an SEO Specialist, you'll play a crucial role in optimizing our clients' websites, improving search engine visibility, and driving organic traffic. You will be responsible for conducting keyword research, developing on-page and off-page SEO strategies, and utilizing analytics tools to measure performance.

Responsibilities

• Formulate and execute social media strategies that align with business goals.
• Generate creative and high-quality content tailored for specific audiences.
• Utilize analytics tools to assess the performance and effectiveness of social media strategies.
• Build and maintain relationships with influencers and community.
• Coordinate with marketing and creative teams to develop cohesive campaigns.
• Innovate new ways to engage and grow our audience on social media.
• Conduct thorough market research and analysis on trending topics.
• Assist with the management of social media advertising budgets.
• Organize social media contests and giveaways to boost audience interaction.
• Keep up with emerging trends and adapt strategies accordingly.

Requirements

Education

• Master's degree in Marketing or related field is a plus

Experience

• 5+ years of experience in social media marketing

Technical Skills

• Social Media Analytics
• SEO Knowledge

Soft Skills

• Strategic Thinking
• Time Management

Certifications

• Google Analytics Certification

Languages

• English: Fluent
• Afrikaans: Proficient

Advantageous

• Ability to work with influencers: Experience in building and maintaining relationships with social media influencers.
• Understanding of video editing: Basic knowledge of video editing software for social media content.

Benefits

• Comprehensive health insurance
• A company-sponsored training program
• Work-life balance initiatives
• Performance bonuses

Company Culture

• Team Orientation: Our collaborative culture emphasizes teamwork and open communication.
• Continuous Learning: We believe in lifelong learning and provide numerous opportunities for training and development.
• Work-Life Balance: We encourage a healthy work-life balance for all employees.