Social Media Manager

Job Description

We are on the hunt for a passionate Social Media Manager to spearhead our brand's online presence in Durban. The ideal candidate will have a knack for crafting engaging content and a solid understanding of various social media platforms to drive audience engagement and brand loyalty.

Responsibilities

• Lead social media content creation and curation to ensure high engagement rates.
• Perform competitive analysis to identify opportunities in the social media landscape.
• Provide training and support to junior staff on social media best practices.
• Collaborate closely with graphic designers for visual content development.
• Coordinate social media initiatives with other marketing efforts to drive traffic and conversions.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a similar field

Experience

• 3+ years of experience in a similar role, with proven success in growing social media accounts

Technical Skills

• Analytics Tools
• SEO Knowledge

Soft Skills

• Team Collaboration
• Adaptability

Certifications

• HubSpot Social Media Certification

Languages

• English: Fluent

Advantageous

• Familiarity with paid social media advertising: Experience in setting up and managing paid social media campaigns for better reach.
• Understanding of audience segmentation: Ability to analyze and segment audiences for targeted marketing efforts.

Benefits

• Comprehensive health insurance.
• Annual performance bonuses.
• Flexible work arrangements.
• Support for ongoing education and training.

Company Culture

• Diversity and Inclusion: We are committed to creating an inclusive workspace where diverse ideas and experiences are celebrated.
• Work-Life Balance: Promoting a healthy work-life balance is essential to our culture, ensuring our employees feel fulfilled both professionally and personally.
• Community Engagement: We actively participate in community service and encourage our employees to contribute to social causes.