Social Media Manager

Job Description

We are seeking a passionate Social Media Manager to join our expanding digital marketing team in Pretoria. In this role, you will be responsible for developing and executing innovative social media strategies that align with our brand's overarching goals. You will create engaging content, manage social media platforms, and analyze performance metrics to drive engagement and growth.

Responsibilities

• Design and execute comprehensive social media campaigns that enhance engagement.
• Write and edit engaging content tailored for various platforms.
• Utilize analytics tools to track and report on social media performance.
• Foster strong relationships with audiences and influencers.
• Implement strategies to drive traffic to the company website.
• Test and optimize content based on performance insights.
• Oversee the visual and aesthetic aspects of social media content.
• Stay informed about emerging social media tools and technologies.
• Train and mentor team members on social media best practices.

Requirements

Education

• Bachelor's degree in Marketing or equivalent experience

Experience

• 3-5 years of experience in managing social media campaigns

Technical Skills

• SEO Principles
• Graphic Design Software

Soft Skills

• Problem Solving
• Team Player

Certifications

• Google Analytics Certification
• Social Media Marketing Professional Certificate from HubSpot

Languages

• English: Fluent

Advantageous

• Experience with Paid Advertising: Knowledge of running paid ad campaigns on social media platforms.
• Knowledge in Crisis Management: Ability to manage communication during crises and protect brand reputation.

Benefits

• Health, dental, and vision insurance
• Performance bonuses
• Remote work options available
• Team-building events and outings

Company Culture

• Continuous Learning: Our employees are encouraged to pursue ongoing education and training.
• Accountability: We promote a culture of ownership and accountability in all of our initiatives.
• Work-Life Balance: We are committed to ensuring our employees maintain a healthy work-life balance.