Market Research Analyst

Job Description

Join our team as a Market Research Analyst where you will immerse yourself in data analysis and reporting to identify emerging trends in the market. You'll collaborate with various departments to translate insights into actionable strategies that improve our services and drive growth. With a focus on delivering precise and clear reports, your work will directly impact our decision-making processes. If you're excited about making data-driven suggestions and want to work in a fast-paced, supportive environment, this role is perfect for you.

Responsibilities

• Design and execute surveys and focus groups to capture customer opinions.
• Utilize various analysis tools to interpret data trends effectively.
• Offer strategic recommendations based on robust research findings.
• Assist in the development of marketing and product strategies based on research insights.
• Work with the marketing team to present research data in a compelling narrative.

Requirements

Education

• Bachelor's degree in Marketing, Business, Statistics or similar
• MBA in marketing is a plus

Experience

• 2 years working in market analytics or research

Technical Skills

• SPSS
• Power BI

Soft Skills

• Attention to detail
• Teamwork

Certifications

• Market Research Association (MRA) Certification
• Business Analysis Certification

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Familiarity with database management: Experience in SQL for data extraction and manipulation.
• Proficiency in using visualization software: Experience with tools like Tableau or Google Data Studio.

Benefits

• Health and wellness benefits
• Performance-based incentives
• Remote work flexibility
• Training and development opportunities

Company Culture

• Learning and Development: We offer abundant opportunities for training and professional growth.
• Diversity and Inclusivity: We are committed to creating an inclusive workplace that welcomes everyone.
• Community Engagement: We engage with the community through various outreach programs.