SEO Specialist

Job Description

We are searching for a results-driven SEO Specialist to join our team in Johannesburg. In this role, you'll be responsible for developing and implementing effective search engine optimization strategies. You will analyze website performance and make improvements to enhance visibility and drive organic traffic. Your analytical skills and expertise in SEO and SEM practices will help our clients reach their target audiences more effectively.

Responsibilities

• Evaluate and optimize landing pages for SEO.
• Research and analyze competitors’ SEO strategies.
• Assist in developing and executing link-building campaigns.
• Provide recommendations for website enhancements to improve user experience.
• Prepare performance reports and present insights to the marketing team.
• Participate in brainstorming sessions to create new campaign strategies.
• Train team members on SEO best practices.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field

Experience

• 5+ years of hands-on SEO experience

Technical Skills

• SEO Software (Ahrefs, Moz)
• Social Media Marketing

Soft Skills

• Problem-solving
• Teamwork

Certifications

• SEO Specialist Certification

Languages

• English: Fluent

Advantageous

• Experience with link-building campaigns: Hands-on experience implementing link-building strategies.
• Familiarity with Local SEO tactics: Understanding of optimization techniques for local business visibility.

Benefits

• Competitive salary package
• Health and wellness benefits
• Flexible working hours
• Opportunity for professional development

Company Culture

• Teamwork: We emphasize collaboration and work as a cohesive unit to drive success.
• Innovation: We foster a culture of creativity and encourage fresh perspectives.
• Inclusivity: Commitment to diversity and inclusion in our workplace.