Digital Marketing Specialist

Job Description

We are seeking a Digital Marketing Specialist who is passionate about driving engagement and enhancing brand visibility. The ideal candidate will possess a diverse skill set including content creation, social media management, and data analysis.

Responsibilities

• Develop and manage content calendar, ensuring timely delivery of materials.
• Engage in digital advertising strategies, including PPC and retargeting campaigns.
• Cultivate relationships with journalists and influencers for PR opportunities.
• Prepare monthly reports on campaign performance and present findings to senior management.
• Assist in developing annual marketing plans and budgets.
• Coordinate with external partners for marketing events and promotions.

Requirements

Education

• Bachelor's degree in Business Administration or Digital Marketing
• Master's degree preferred

Experience

• 3+ years of hands-on digital marketing experience

Technical Skills

• Content Management Systems
• Email Marketing

Soft Skills

• Analytical skills
• Team Player

Certifications

• HubSpot Inbound Marketing Certification
• Google Analysis Certification

Languages

• English: Fluent

Advantageous

• Knowledge of digital analytics tools: Experience in tools like SEMrush and Ahrefs.
• Project Management Skills: Understanding of project management processes and tools such as Trello or Asana.

Benefits

• Comprehensive health insurance
• Performance bonuses
• Paid time off for volunteering
• Access to online training resources

Company Culture

• Inclusivity: Our culture ensures that every employee feels valued and included.
• Work-Life Balance: We promote a balanced approach to work and life, believing it enhances productivity.
• Feedback-Oriented: We encourage open communication and value constructive feedback from all team members.