Social Media Manager

Job Description

As a Social Media Manager at Innovative Marketing Solutions, you will be responsible for developing and executing social media strategies that engage audiences and elevate brand presence across various platforms. You will work collaboratively with the marketing team to drive brand awareness, manage content calendars, and analyze performance metrics to improve engagement.

Responsibilities

• Conceptualize and execute creative content for various social media platforms.
• Develop brand-centric social media policies and guidelines.
• Conduct audience research to tailor messaging effectively.
• Respond to customer inquiries and comments promptly and professionally.
• Monitor current trends in social media and adjust strategies accordingly.

Requirements

Education

• Degree in Marketing, Digital Media, or related field
• Certification in Digital Marketing is preferred

Experience

• 3+ years of proven experience in managing social media accounts for brands

Technical Skills

• Data Analysis
• Graphic Design

Soft Skills

• Creativity
• Problem-solving

Advantageous

• Experience with paid social media advertising: Understanding of how to boost posts and run paid campaigns across social media platforms.
• Familiarity with video production for social media: Basic skills in creating video content for platforms like Instagram and TikTok.

Benefits

• Comprehensive health insurance
• Retirement plan with company match
• Gym membership reimbursement
• Work-life balance initiatives

Company Culture

• Adaptability: We embrace change and adapt quickly to new trends in digital marketing.
• Community Engagement: We believe in giving back and actively support local initiatives.
• Innovation: Creativity is at our core, helping us to stand out in a competitive market.