Market Research Analyst

Pietermaritzburg FULL TIME R25,000 - R35,000 / Month
(R300,000 - R420,000 / Year)

Job Description

As a Market Research Analyst, you will engage in rigorous data collection and analysis to support our client's business strategies. Your role will require you to deliver comprehensive reports that highlight key findings and suggest recommendations to enhance market positioning.

Responsibilities

  • Analyze competitors and market conditions to inform product development.
  • Create and maintain dashboards for tracking market developments.
  • Highlight potential risks and challenges in the market landscape.
  • Collaborate with marketing teams to conduct A/B testing and surveys.
  • Provide training and mentorship to junior research staff.

Requirements

Education
  • Bachelor's degree in Marketing, Economics, or related field
  • Master's degree in Business Analytics or related discipline is advantageous
Experience
  • 5+ years of experience in market research or data analysis
Technical Skills
  • Excel Data Analysis
  • Survey Design
Soft Skills
  • Problem-solving
  • Leadership
Certifications
  • Market Research Association Certification
  • Certified Analytics Professional (CAP)
Languages
  • English: Fluent

Advantageous

  • Proficiency in SQL: Ability to use SQL for effective data management and querying.
  • Experience with qualitative research techniques: Knowledge of qualitative research methods such as focus groups and interviews.

Benefits

  • Comprehensive health insurance and retirement plans
  • Generous leave policies and work-life balance initiatives
  • Access to continuous training and upskilling opportunities
  • Collaborative team culture and innovative work environment

Company Culture

  • Learning and Development: Committed to continuous staff development through various training programs.
  • Transparency: We advocate for transparency and believe it strengthens our internal relationships.
  • Work-Life Balance: We prioritize work-life balance to promote overall employee happiness and productivity.
Status: Open