SEO Specialist

Durban FULL TIME R25,000 - R41,667 / Month
(R300,000 - R500,000 / Year)

Job Description

We’re on the lookout for a confident SEO Specialist with a knack for boosting organic traffic and enhancing website visibility. Your primary role will involve conducting keyword research, optimising web content, and implementing effective link-building strategies. You're expected to stay updated with the latest SEO trends and algorithms, ensuring our strategies remain relevant and effective. If you're passionate about digital marketing and have a proven track record in SEO, we want to hear from you!

Responsibilities

  • Conduct keyword research to guide content strategy.
  • Analyse website performance and track SEO metrics.
  • Develop and implement on-page and off-page optimisation strategies.
  • Collaborate with content writers to create high-quality SEO-friendly content.
  • Monitor and report on search engine ranking positions.
  • Identify and rectify technical SEO issues on the website.
  • Stay updated with the latest SEO trends and algorithm changes.
  • Perform competitor analysis to identify gaps and opportunities.
  • Manage link-building strategies to enhance domain authority.
  • Assist in the development of SEO tools and dashboards.

Requirements

Education
  • Bachelor's degree in Digital Marketing or equivalent
Experience
  • 2+ years of experience in SEO consulting
Technical Skills
  • Keyword Research Tools
  • Content Management Systems (CMS)
Soft Skills
  • Problem-Solving
  • Team Collaboration
Certifications
  • HubSpot Inbound Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with PPC Campaigns: Experience in managing paid advertising campaigns across platforms.
  • Experience with A/B Testing: Proficient in running A/B tests to optimize website performance.

Benefits

  • Health insurance and wellness benefits
  • Annual bonus based on performance
  • Career development opportunities
  • Flexible working hours

Company Culture

  • Creative Environment: We foster creativity and innovation within our teams, encouraging fresh ideas.
  • Collaborative Team Spirit: Working together to achieve common goals is at the heart of our culture.
  • Open Communication: We believe in transparent communication for a more engaged workforce.
Status: Open