SEO Specialist

Job Description

We are seeking an SEO Specialist to join our vibrant team in Cape Town. The ideal candidate is passionate about digital marketing and possesses a comprehensive understanding of SEO techniques, tools, and best practices. Your main goal will be to optimize our clients' websites for better search visibility, ensuring they rank higher in SERPs.

Responsibilities

• Implement on-page and off-page SEO strategies tailored to specific audiences.
• Create reports on key metrics and performance indicators.
• Engage with developers to improve site performance and troubleshooting.
• Enhance local SEO strategies for targeted geographic clients.
• Develop and share best practices across teams.
• Support the overall digital marketing strategy with SEO insights.

Requirements

Education

• Bachelor's degree in Digital Marketing, Communications or related field
• Master's degree in Marketing is preferred

Experience

• 3+ years of SEO experience with a successful track record

Technical Skills

• Technical SEO
• Keyword Research Tools

Soft Skills

• Problem-Solving
• Teamwork

Certifications

• Digital Marketing Certification
• SEO Certification from a recognized body

Languages

• English: Fluent

Advantageous

• Experience in social media marketing: Familiarity with social media strategies to enhance SEO efforts.
• Experience with user experience (UX) principles: Understanding of SEO in the context of user experience and design.

Benefits

• Comprehensive medical aid
• Retirement savings plan
• Employee training programs
• Work-life balance initiatives

Company Culture

• Team Collaboration: We value collaboration and teamwork, fostering a supportive work environment.
• Diversity and Equity: We are committed to promoting diversity and equity throughout our hiring and workplace practices.
• Employee Engagement: We prioritize employee engagement and work on initiatives to improve overall satisfaction.