Social Media Manager

Job Description

As a Social Media Manager, you will take charge of our online presence, developing strategies to enhance brand visibility and engagement. You will work closely with the marketing team to create compelling content that resonates with our target audience, ensuring our social media channels reflect our brand values.

Responsibilities

• Lead the content strategy for social media, ensuring high-quality posts and interactions.
• Engage with followers through comments, messages, and community events to build loyalty.
• Evaluate the effectiveness of social media strategies and iterate as necessary.
• Coordinate with designers and other team members to create visually appealing posts.
• Prepare regular reports on social media performance metrics.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 5+ years of experience in managing social media for brands

Technical Skills

• SEO and Analytics
• Graphic Design Software

Soft Skills

• Analytical Skills
• Team Leadership

Certifications

• HubSpot Social Media Certification
• Facebook Blueprint Certification

Languages

• English: Fluent
• Xhosa: Conversational

Advantageous

• Content marketing experience: Experience in creating content strategies that drive traffic and engagement.
• Analytical tools proficiency: Skilled in using tools like Google Analytics to measure social media success.