SEO Specialist

Job Description

Join our team as an SEO Specialist where your primary focus will be to optimize our clients' websites for search engines. You'll be responsible for conducting keyword research, implementing strategies, and measuring and analyzing performance metrics to ensure effective SEO outcomes.

Responsibilities

• Research and identify strategic keywords to target for content and PPC.
• Optimize existing content and create new content with SEO best practices.
• Generate reports and dashboards that track performance and opportunities.
• Collaborate with social media teams for integrated marketing campaigns.
• Utilize A/B testing to optimize landing pages for conversions.
• Evaluate and recommend SEO tools and software.
• Participate in cross-functional teams to embed SEO into overall marketing strategy.
• Conduct workshops and training on SEO for junior staff.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field
• Master’s degree is preferred

Experience

• 3-5 years in the digital marketing space with a focus on SEO

Technical Skills

• Content Management Systems (CMS)
• HTML/CSS Basics

Soft Skills

• Creative Problem Solving
• Time Management

Certifications

• HubSpot Inbound Marketing Certification
• Advanced SEO Certification

Languages

• English: Fluent

Advantageous

• Familiarity with social media marketing: Experience integrating SEO strategies with social media campaigns.
• Experience with Google Ads: Knowledge of PPC campaigns to support SEO efforts.

Benefits

• Comprehensive health insurance plan
• Retirement savings plan with employer contribution
• Flexible work arrangements
• Ongoing training and career advancement opportunities

Company Culture

• Work-Life Balance: We promote a healthy work-life balance for all team members.
• Inclusivity: We celebrate diversity and promote an inclusive workplace.
• Innovation Driven: Our focus on innovation drives our culture and inspires our team.