Digital Marketing Specialist

Job Description

We are seeking a talented Digital Marketing Specialist to join our Durban team. The successful candidate will be responsible for developing and executing digital marketing strategies that drive brand awareness and customer engagement. You will work closely with various teams to create and manage online campaigns, utilizing tools such as SEO, PPC, social media, and email marketing.

Responsibilities

• Formulate innovative social media strategies to enhance brand visibility.
• Oversee the execution of paid advertising campaigns.
• Utilize analytics tools to assess website performance and user behaviour.
• Coordinate with external vendors for digital marketing initiatives.