SEO Specialist

Job Description

We are on the lookout for an SEO Specialist to join our vibrant team in Durban. The ideal candidate will possess a deep understanding of search engine optimization techniques and strategies that drive organic traffic to our clients' websites.

Responsibilities

• Evaluate and improve content performance through SEO.
• Develop comprehensive SEO strategies across various platforms.
• Conduct competitor analysis to identify optimization opportunities.
• Facilitate training sessions for staff on SEO best practices.
• Work with the tech team for website optimizations.
• Build relationships with influencers for collaboration.
• Create detailed reports on SEO efforts and outcomes.
• Participate in brainstorming sessions for marketing campaigns.
• Manage multiple projects and deadlines efficiently.

Requirements

Education

• Bachelor's degree in Digital Marketing or relevant field
• Master's degree is an advantage

Experience

• 5+ years of experience in SEO and digital marketing

Technical Skills

• SEO Tools
• Technical SEO
• Data Analysis

Soft Skills

• Creative Thinking
• Team Player

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience with local SEO tactics: Knowledge of optimizing content for local search rankings.
• Experience in A/B testing for landing pages: Ability to optimize landing page performance through A/B testing.

Benefits

• Generous leave policy
• Comprehensive health coverage
• Remote work flexibility
• Annual performance bonuses

Company Culture

• Team Collaboration: We believe in the power of collaboration and teamwork to achieve our goals.
• Work-life Balance: We support a healthy work-life balance for our employees.
• Community Engagement: We actively participate in community services and projects.