Social Media Operations Manager

Job Description

As the Social Media Operations Manager, you will spearhead our social media strategies, ensuring engaging content is produced across various platforms. You'll manage a small team and collaborate closely with the marketing department to enhance brand visibility and drive customer engagement.

Responsibilities

• Strategize and execute social media campaigns across various platforms.
• Oversee content creation and ensure it meets brand guidelines.
• Monitor, analyze, and report on social media performance metrics.
• Collaborate with marketing teams to create cohesive brand messaging.
• Stay updated with latest trends in social media and adjust strategies accordingly.
• Conduct regular audits of social media presence.
• Engage with followers and foster a vibrant community.
• Develop crisis management strategies for social media issues.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree in Digital Marketing recommended

Experience

• 5+ years of experience in social media strategy development

Technical Skills

• Social Media Management Tools
• Graphic Design Skills

Soft Skills

• Analytical Skills
• Negotiation Skills

Certifications

• Certified Digital Marketing Professional
• Facebook Blueprint Certification

Languages

• English: Fluent
• Afrikaans: Conversational

Advantageous

• Proficiency in Video Content Creation: Experience with platforms like TikTok and Instagram Reels for content production.
• Familiarity with Crisis Communication: Ability to manage communication strategies during social media crises.

Benefits

• Comprehensive health benefits
• Paid time off and remote work options
• Employee discounts on digital services
• Support for continued education and certifications

Company Culture

• Innovation-Driven: Continuous improvement and innovation are at the heart of our company culture.
• Employee Empowerment: We empower employees to take initiative and make decisions.
• Work-Life Balance: We value work-life balance and offer flexible working schedules.