Digital Marketing Specialist

Job Description

We are looking for a proactive Digital Marketing Specialist to enhance our digital presence in Port Elizabeth. The ideal candidate should have experience in SEO, PPC, and social media marketing, aiming to boost brand visibility and engagement.

Responsibilities

• Execute and optimize online marketing campaigns across various channels.
• Improve website and landing page SEO.
• Create and manage content calendar for various online platforms.
• Monitor and report on social media engagement and traffic metrics.
• A/B test marketing material to improve effectiveness.
• Work closely with cross-functional teams to align marketing efforts.
• Engage in continuous learning to implement latest digital marketing techniques.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Master's degree is a plus

Experience

• 3+ years of experience in digital marketing roles

Technical Skills

• SEO
• Email Marketing Platforms

Soft Skills

• Analytical Thinking
• Adaptability

Languages

• English: Fluent

Benefits

• Attractive salary package with annual bonuses.
• Comprehensive health and wellness programs.
• Flexible hours and remote work options.
• Continued learning opportunities and workshops.

Company Culture

• Inclusivity: We celebrate diversity and create an inclusive workplace for all team members.
• Work-Life Balance: We promote a healthy work-life balance to ensure our team's well-being.
• Community Involvement: Our team is encouraged to engage in community service and local outreach.