SEO Specialist

Cape Town FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

Join our team as an SEO Specialist who will be responsible for optimizing website content and driving organic traffic. The ideal candidate will have a strong background in SEO strategies, keyword research, and analytics to improve our online visibility.

Responsibilities

  • Conduct thorough keyword research to identify new opportunities and optimize existing content.
  • Analyze website performance using Google Analytics and other SEO tools.
  • Create and implement on-page and off-page SEO strategies.
  • Monitor search engine rankings and track progress toward organic traffic goals.
  • Collaborate with content teams to ensure SEO best practices are integrated into content creation.
  • Stay updated with SEO trends and algorithm changes to ensure compliance and optimization.

Requirements

Education
  • Bachelor's degree in Marketing, Digital Media, or a related field
  • Postgraduate qualification is an advantage
Experience
  • 3-5 years of hands-on SEO experience
Technical Skills
  • Keyword Research
  • Content Management Systems (CMS)
Soft Skills
  • Creative Problem-Solving
  • Teamwork
Certifications
  • HubSpot SEO Certification
  • Google Digital Garage - Fundamentals of Digital Marketing
Languages
  • English: Fluent

Advantageous

  • Experience with PPC campaigns: Knowledge of pay-per-click campaigns to complement SEO efforts.
  • Understanding of social media marketing: Familiarity with how social media impacts SEO.

Benefits

  • Health, dental, and vision coverage
  • Retirement plan with company match
  • Remote work options available
  • Work-life balance initiatives

Company Culture

  • Innovation: We foster a culture of innovation, encouraging our team to think creatively and bring new ideas to the table.
  • Team Collaboration: Collaboration is at the heart of our operations. We value the input of all team members and work together to achieve common goals.
  • Community Commitment: We actively give back to the community through various initiatives and encourage our employees to participate.
Status: Open