SEO Specialist

Job Description

Join our Durban team as an SEO Specialist where you will drive SEO efforts to boost site visibility and performance. This role requires a strategic thinker who can deliver results through keyword research, on-page optimisation, and link-building strategies.

Responsibilities

• Execute comprehensive SEO audits and provide actionable insights.
• Collaborate with content creators to produce SEO-focused content.
• Track and report on SEO KPIs, supporting data-driven decisions.
• Conduct technical SEO investigations to identify areas for improvement.
• Engage in outreach efforts to build relationships and secure backlinks.
• Utilize social media to drive traffic and engage with audiences.
• Maintain documentation of SEO processes and strategies.
• Participate in cross-functional teams to enhance overall digital marketing strategy.

Requirements

Education

• Bachelor’s degree in a related field

Experience

• 3-5 years of hands-on experience in SEO

Technical Skills

• Keyword Research
• Content Management Systems

Soft Skills

• Teamwork
• Time Management

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Understanding of UX/UI principles: Knowledge of user experience and interface design principles to improve engagement.
• Experience with content marketing: Hands-on experience in developing content marketing strategies.

Benefits

• Comprehensive health benefits
• Training and certification reimbursement
• Work-from-home flexibility
• Participation in team-building activities

Company Culture

• Supportive Environment: We provide a supportive environment where team members help each other and grow together.
• Diversity and Inclusion: We celebrate diversity and are committed to creating an inclusive workplace for all.
• Work-Life Balance: We value work-life balance and promote a healthy workplace culture.