SEO Specialist

Job Description

We are seeking a passionate SEO Specialist to join our dynamic team in Pretoria. Your primary role will be to enhance our search engine presence through innovative SEO strategies and techniques. You will work closely with our content and web development teams, ensuring our online strategies align with our business goals. If you have a knack for analytics and a keen understanding of SEO tools, we want to hear from you!

Responsibilities

• Perform on-site and off-site SEO audits.
• Analyze traffic data to identify trends and insights.
• Enhance user experience to improve SEO rankings.
• Manage PPC campaigns in collaboration with the digital marketing team.
• Work with social media teams to align strategies.
• Report on SEO progress and performance metrics to management.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Certifications in Google Ads and content marketing are beneficial

Experience

• 5+ years of proven SEO experience

Technical Skills

• Keyword Research Tools
• Content Management Systems (CMS)

Soft Skills

• Creative Problem Solving
• Team Collaboration

Certifications

• Google Ads Certification
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Proficiency in data visualization tools: Experience in presenting SEO data in clear, visual formats.
• Knowledge of local SEO strategies: Expertise in optimizing for local search results.

Benefits

• Comprehensive medical aid and wellness programs
• Retirement savings plan with employer contribution
• Continuous training and skill development
• Work-life balance initiatives

Company Culture

• Inclusivity: We are dedicated to creating a welcoming environment for all.
• Work-life Balance: We value our employees' well-being and promote a healthy work-life balance.