Social Media Manager

Job Description

As a Social Media Manager based in Cape Town, you will be responsible for boosting our brand's visibility and engagement online. You will craft creative posts, engage with followers, and utilize analytics to refine our strategies.

Responsibilities

• Develop and implement social media strategies to increase brand visibility.
• Create, curate, and manage published content across social platforms.
• Engage with followers and respond to inquiries in a timely manner.
• Analyze performance metrics to enhance social media strategies.
• Stay updated with the latest trends in social media and digital marketing.
• Collaborate with designers and content creators to produce engaging media.
• Monitor competitor activities and provide actionable insights.
• Execute paid social media campaigns to achieve marketing objectives.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree is a plus

Experience

• 3-5 years of experience in social media management or digital marketing

Technical Skills

• Content Creation
• Analytics Tools
• Graphic Design

Soft Skills

• Communication
• Creativity
• Time Management

Certifications

• Social Media Marketing Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with SEO strategies: Understanding SEO principles to enhance content visibility.
• Knowledge of video editing tools: Familiarity with tools like Adobe Premiere Pro or Final Cut Pro.

Benefits

• Competitive salary with performance bonuses
• Medical aid contribution
• Flexible work hours
• Training and development opportunities

Company Culture

• Innovation: We foster a culture of creativity and innovation, where team members are encouraged to voice their ideas.
• Team Collaboration: Our team works together to achieve common goals, valuing each individual's contribution.
• Inclusivity: We believe in building a diverse team where everyone feels valued and respected.