SEO Specialist

Job Description

As an SEO Specialist, you'll leverage your expertise to strategize and execute campaigns that maximize our clients' online presence. We're seeking a candidate who is both analytical and creative, equipped with latest trends in SEO.

Responsibilities

• Perform competitive analysis and market research.
• Work closely with marketing teams to align SEO with content strategies.
• Create and optimize internal linking structures.
• Develop and document SEO processes and strategies.
• Conduct regular website assessments to identify areas for improvement.
• Provide SEO expertise and training to junior staff.
• Maintain a positive relationship with clients through effective communication.
• Prepare and present reports outlining overall performance metrics.

Requirements

Education

• Bachelor's degree in Marketing, Business, or a related field
• Certification in SEO is preferred

Experience

• Minimum 3 years' experience in SEO, digital marketing or relevant role

Technical Skills

• SEO tools (such as Google Analytics, SEMrush)
• HTML/CSS

Soft Skills

• Analytical thinking
• Communication

Certifications

• Google Analytics Certified
• SEO Certification from a recognized body

Languages

• English: Fluent

Advantageous

• Familiarity with local SEO: Understanding of local SEO strategies and practices.
• Experience with digital marketing campaigns: Experience in various digital marketing channels like PPC, social media.

Benefits

• Competitive salary with performance bonuses
• Medical aid and health benefits
• Flexible working hours
• Opportunities for professional development

Company Culture

• Team Spirit: We foster a collaborative environment where every team member's idea counts.
• Innovative Mindset: We encourage creative and innovative thinking for developing unique solutions.
• Continuous Learning: Invitation to attend workshops and training sessions to enhance skills.